Creativity

Galliano: Do You Speak Galliano?

The Aussies offer a slice of Italy with TBWA subsidiary Tequila's new site for Galliano Sambuca. The site's objective is to elevate Sambuca from a shot drink to a classy beverage while also embracing the Italian tradition of gesticulating with your h

Published on Jan 07, 2009

Editor's Pick

The Aussies offer a slice of Italy with TBWA subsidiary Tequila's new site for Galliano Sambuca. The site's objective is to elevate Sambuca from a shot drink to a classy beverage while also embracing the Italian tradition of gesticulating with your hands as you speak.

Visitors can listen to accordion strains, learn to "speak Galliano" through various illustrated hand signs and watch videos that show how to properly order and mix the cocktail with said body parts. You can also download the videos to your desktop and learn how to maintain your hand signing "voice" from an illustrated guide.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Jan 07, 2009
Client:
Maxxium/Galliano
Agency:
Tequila Australia
Creative Director:
Claire Gillis
Creative Director:
Russ Tucker
Art Director:
Andrew Fergusson
Copywriter:
Dan O'Connell
Creative:
Tom Hoskins
Illustrator:
Tim Molloy
Producer:
Jaclyn DaCosta
Production:
Danny McGillick
Production:
Alex Ristevski
Video Director:
Banjo Fitzsimon

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.