Creativity

Game of Thrones: DeThroned - Teaser

Do you want to know who your real friends are?

Published on Mar 09, 2012

Editor's Pick

Do you want to know who your real friends are? BBDO NY and HBO present, DeThroned, an awesome Facebook game that will tell you where your friends' loyalties really lie.

Pick a Facebook friend to "battle." Then, your mutual friends will decide who they like better -- and who they want to betray.

The best part is that the verdict is shown through a first-person POV execution film, ending with the winner holding up the loser's head. The campaign is to promote the launch of the show's first season on DVD.

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About

Credits

Date
Mar 09, 2012
Agency:
BBDO New York
CCO:
David Lubars
Client:
Game of Thrones
ECD:
Greg Hahn
ECD:
Mike Smith
ECD:
Mathias Appelblad
ACD/CW:
Rick Williams
ACD/AD:
Marcel Yunes
Head of Interactive Production:
Niklas Lindstrom
Exec. Producer:
Diane Hill
Senior Interactive Producer:
Katrina Cass
Content Producer:
Namik Minter
Exec. Producer:
Ashley Sferro
Director:
Rob Groenwold
Editor:
Micah Scarpelli
Digital Production:
Stink
Digital Production:
Iliana Espineira
Digital Production:
JP Gary
Digital Production:
Morgan Harary
Digital Production:
Thomas Johanssen
Digital Production:
Marcel Kornblum
Digital Production:
Andrew Nida
Digital Production:
Mark Pytlik
Digital Production:
Thomas Ragger
Sound Design:
Headroom

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