Creativity

General Electric: Augmented Reality Magazine Cover

Published on Jun 22, 2009

Editor's Pick

GE sponsored this July cover of Popular Science magazine. When held up to a webcam, this cover activates the augmented reality animation, repurposed from GE's Plug into the Smart Grid campaign, on Pop Sci's site.

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About

Credits

Date
Jun 22, 2009
Agency:
Goodby Silverstein & Partners
Client:
General Electric

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