Creativity

Giorgio Armani Gets Models to Beatbox for Lipstick Commercial

You to You Demonstrates Lipstick's Staying Power

Published on Sep 30, 2013

Editor's Pick

French agency You to You demonstrates the long-lasting prowess and colors in Giorgio Armani's "Rouge Ecstacy" lipstick line with a bunch of close ups of lips that are beatboxing an exceptionally catchy rhythm.

Of course, the models themselves aren't making the music -- the agency tapped beatboxer Felix Zenger to do that part, then dubbed it over the models' lip syncs.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Sep 30, 2013
Agency:
You to You
Client:
Giorgio Armani
Music:
HIT'N'RUN
Video:
LABANDEORIGINALe
Director:
Agathe Riedinger
DOP:
Kaname Onoyama

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.