Creativity

Glorious Foods: Global Flavor Map - Wild Strawberry Picking

What's your favorite flavor?

Published on May 03, 2012

Editor's Pick

If you've ever eaten something delicious, somewhere exotic, you can record the experience with Flavor Map, a new app from British food brand Glorious Foods which mingles Pinterest-style pinning with Google Street View. You pin the food you've sampled to the interactive map, which uses Street View to create an expandable post about the food and location, or use it to search for others' recommendations. Leaderboards will show most recent flavour pins, the most popular flavors and the most prolific contributors. Glorious says it will use the information to develop new flavors for its soups, sauces and stews. The app, available for mobile users as well as via the web, was developed by UK social media agency Umpf.

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About

Credits

Date
May 03, 2012
Agency:
Umpf
Client:
Glorious Foods

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