Creativity

Google Releases First Chromecast and Nexus 7 Spots

"You're Welcome."

Published on Jul 25, 2013

Editor's Pick

On the heels of the press conference that introduced Chromecast, the dongle that can be plugged into the HDMI port of a television, Google released the device's first promotional ad. The remixed Greek backing track plays as different groups, from a father and his young tech-savvy daughter duo to groups of friends settling in to enjoy YouTube clips, photos and Netflix shows and films together -- demonstrating how the $35 device really is "for everyone."

On the same day, the Google team released the Nexus 7 and its own ad, this time integrating the search tool storytelling first seen in Parisian Love with a look at a boy who struggles with public speaking and looks to a famous historical figure for inspiration. Armed with his Nexus, the massive archive that is the world wide web and a supportive mother, he takes the steps necessary to make his very own "king's speech."

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Jul 25, 2013
Client:
Google

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.