Creativity

Google: Our First Google Wallet Customer

It packs a punch.

Published on Sep 23, 2011

Editor's Pick

Google Wallet finds its first customer in Seinfeld's George Castanza, in a spot from R/GA. The beleaguered George -- and his super-packed overflowing wallet -- spot a makeshift sign touting the Google product's capabilities. The company is trying to build up anticipation for the product, which essentially makes your phone your wallet, eliminating the need for bulging back pockets entirely.

Wallet is now available on the Nexus S4G with Sprint, with plans to bring it to more phones in the future in the works.

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About

Credits

Date
Sep 23, 2011
Agency:
R/GA
Client:
Google

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