Creativity

Google Turns Your Words Into Poetry With an Interactive Billboard

Installation in London's King's Cross Uses Google Speech Platform

By Alexandra Jardine. Published on Aug 27, 2015

Editor's Pick

Commuting may not be exactly poetic, but in London, Google is trying to help, with an interactive billboard in a train station that turns commuters' words into lines of poetry.

The Poetrics project consists of microphones placed on 17 LED panels at King's Cross station (which is next door to Google's new HQ). Commuters speak into them and the billboard uses Google's voice search technology and the Google Speech platform to recognise what is being said, then turning it into random lines of poetry.

Poetrics is the result of a competition run in partnership with University of the Arts London's Central Saint Martins school of art, and was designed by students Laura Ventura Ricart, Yunqi Cai and Emily Kimura.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Aug 27, 2015
Client:
Google

Tags

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.