Creativity

Google's Tilt Brush Film Shows Where Art Is Heading in the Age of Virtual Reality

App Allows You to Create All Around

By Ann-Christine Diaz. Published on May 05, 2016

Editor's Pick

If you have yet to feast your eyes on Google's "Tilt Brush," the new app that allows users to create multi-dimensional art using virtual reality, this new film will give you a sense of the creative power it puts into artists' hands.

Created out of M ss ng P eces and MPC and directed by Ray Tintori, the film opens on an artist in her studio getting ready to create. As soon as she dons her VR headset, the world blackens around her and she users her gaming controllers to surrounde herself with a dazzling garden. Fellow artists around her build their own worlds as well -- a fashion designer "paints" clothes onto a mannequin while another creator imagines whimsical otherworldly creatures.

Tilt Brush came bundled with the HTC Vive when it was released earlier this year and has been hailed by publications as "VR's killer app" and the "first great VR app." Observers see it as an easy, fun window for non-hardcore gamers to jump into VR experiences and familiarize themselves with the gaming controls.

Also check out how real-world artists like Tristan Eaton, Faith47 and Chu react to the technology in a video from The Lab at Google Cultural Institute.

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About

Credits

Date
May 05, 2016
Client:
Google
Production Company:
m ss ng p eces
Production Company:
MPC
Director:
Ray Tintori

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