Grey Goose's Holiday Ad Features a Party Like You Never Imagined

Brand Continues Stylish 'Fly Beyond' Campaign Through BBDO

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Grey Goose's first work through BBDO featured friends getting together to hold an extraordinary movie night on an airship; now the agency has followed it up with an equally stylish holiday spot featuring a party that's also out of this world.

In the beautifully shot ad, directed by Reset's Johnny Green, (whose prior work includes Under Armour's Misty Copeland spot), a couple attending a New Year's party organize an amazing light display in the woods around their hosts' gorgeous, snowbound architect-designed home. This time it's not an airship, but a small plane that ties in with the brand's "Fly Beyond" tagline.

The spot invites guests to "bring something extraordinary" to holiday parties that will set them apart from the crowd. Never fear -- if you can't light up the entire landscape, a bottle of Grey Goose will do.

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About

Credits
Date
Nov 01, 2016
Agency:
BBDO New York
Client:
Grey Goose
Global Chief Creative Officer:
David Lubars
Chief Creative Officer:
Greg Hahn
Executive Creative Director:
Danilo Boer
Executive Creative Director:
Marcos Kotlhar
Senior Director:
Steven Panariello
Account Director:
Heather Livengood
Account Manager:
Sophia Lauricella
Account Executive:
Samantha Lieberman
Brand Planning Director:
Tom Naughton
Director of Communications Planning:
Monisha Lewis
Communications Planner:
Alysha Lalji
Global Executive Producer:
Angelo Ferrugia
Producer:
BreeAnn Stuart
Executive Music Producer:
Rani Vaz
Director of Business Affairs:
Jessica Nugent
Business Affairs:
Matt Friday
Head of Creative Excellence:
Zara Mirza
Creative Director:
Olivia Legere
Creative Manager:
Nadia Malik
Global VP of Brand:
Tom Swift
Senior Brand Manager:
Chris Lyn-Sue
Assistant Brand Manager:
David Ashcraft
Production Company:
Reset Content
Director:
Johnny Green
Managing Director:
Dave Morrison
Executive Producer:
Jeff McDougall
Executive Producer:
Jen Beitler
Senior Line Producer:
Aris McGary
VFX Company:
Blacksmith
Executive Producer:
Charlotte Arnold
Producer:
Megan Sweet
VFX Supervisor & Lead Flame:
Iwan Zwarts
Lead 3D Artist:
Tom Bussell
Compositor:
Melissa Graff
Compositor:
Nick Tanner
Compositor:
Danny Morris
Compositor:
Richard Lyons
Compositor:
Elizabeth Lyons
3D Artist:
Michael Dunkely
3D Artist:
Patrick McAvena
3D Artist:
Hassan Taimur
3D Artist:
Teemu Eramaa
3D Artist:
Nick Savy
Editorial Company:
Final Cut
Editor:
Rick Russell
Executive Producer:
Sarah Roebuck
Head Of Production:
Jen Sienkwicz
Producer:
Brad Wood
Producer:
Frankie Elster
Assistant Editor:
Dan Berk
Assistant Editor:
James Stubbs
Music Company:
Sound Tree
Music:
Lumiere
Composer:
Joel Hartman
Composer:
Andrew Kingslow
Publishing:
Sound Tree Music Publishing Limited
Music Producer:
Joel Hartman
Music Producer:
Luis Almau
Managing Director:
Jay James (Soundtree)
Music Supervisor:
Jay James (Soundtree)
Color Company:
Company 3
Colorist:
Tom Poole
Audio Mix:
Cinema, Online
Audio Engineer:
Tom Jocarone

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Tags
Category
Industry
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