Grey New York ran with the Rediscovery of Wonder theme of this year's TED conference with an installation at the event that captured "Twitter Portraits" and collected the collective wonderings of attendees.
The agency's installation inside TED's Long Beach Performing Arts Center venue featured a modified photo booth where conference goers could get a special twitterfied photo taken; images of faces were rendered in real time tweets from the moment the photo was snapped.
Visitors to the booth were then captured on video, sharing their answers to the question: What are you wondering? 600+ people visited the booth and Grey built the site Ted2011.Grey.com to capture the images and video responses.
The agency created the Twitter Portrait concept and brought the booth to life with help from Pop Noggins.
The shop cut together the best Wonder responses in a video which appears here and on the site.