Creativity

Toddler Taxi Driver Freaks Out Dublin

Prank Celebrates Taxi App Hailo's Third Anniversary in Ireland

By Alexandra Jardine. Published on Aug 06, 2015

Editor's Pick

Having pranked customers with a heterophobic cab driver in the run-up to the Irish same-sex marriage referendum, Hailo is back with another stunt from Dublin agency Guns or Knives: a three-year-old who appears to be behind the wheel. (It's actually an adult driver in a costume that fits into the driver's seat: Toyota used the same idea in a European campaign last year).

The cute toddler spent a day shocking folks across Dublin, captured here in a film made to celebrate the taxi app's third anniversary in Ireland. The campaign is running across Twitter, YouTube and Facebook.

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About

Credits

Date
Aug 06, 2015
Agency:
Guns or Knives Dublin
Client:
Hailo
Creative Director:
Kevin Keenan
Art Director:
David Kee
Copywriter:
Shane Brennan
Copywriter:
John McMahon
Managing Director:
Zara Flynn
Managing Director:
Zara Flynn
Account Director:
Rosiin Field
Account Manager:
Anna Reddan
Agency Producer:
Claire O'Doherty
Agency Producer:
Al Brynes
Public Relations:
Thinkhouse
Production Company:
RAIC Productions
Director:
Dave Davin
Director:
Stu Teehan
Sound Operator:
Alan Scully
Locations Manager:
Mick Swan

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