Creativity

Halls: Protect Yourself

A Halls Defense Vitamin C Supplement Drop delivers 60 mg of ascorbic acid and allegedly helps support the immune system, as GetHalls.com explains, though there's that pesky asterisk that leads to the familiar "This statement has not been evaluat

Published on Jan 02, 2007

Editor's Pick

A Halls Defense Vitamin C Supplement Drop delivers 60 mg of ascorbic acid and allegedly helps support the immune system, as GetHalls.com explains, though there's that pesky asterisk that leads to the familiar "This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease." At any rate, the print and outdoor ads are paragons of symbolic security, illustrated by JWT's Chean Wei Law, aka Undoboy, a Malaysian-born graphic design graduate of Sarasota's Ringling School of Art and Design and a winner of a 2005 Adobe Design Achievement Award in the Self-Expression category for similarly iconic work. His Adobe entry was called, in fact, "Characteristic Icons," a videogame-like self-portrait of the artist. See that and plenty more at the can-do eye candy universe of UndoBoy.com.

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About

Credits

Date
Jan 02, 2007
Chief Creative Officer:
Ty Montague
Executive Creative Director:
Ed Evangelista
Creative Director:
Jackie Hathiramani
Art Director/Copywriter:
Chean Wei Law
Art Director/Copywriter:
Jason Campbell
Art Buyer:
Cassandra Halloran
Illustrator:
Chean Wei Law
Client:
Halls
Executive Creative Director:
Chris D'Rozario
Agency:
JWT New York

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