Creativity

The Effects of Dental Whitening, In a Flash

Finnish dental clinic Hammaspeikko makes posters a bit more interesting

Published on Apr 26, 2013

Editor's Pick

Finnish dental clinic Hammaspeikko and McCann Worldgroup make posters a little more interesting, in a campaign to promote the clinic's dental whitening services. When the poster is photographed with the flash on, the result of the whitening (plus the clinic's number and a discount voucher) is shown in the photo.

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About

Credits

Date
Apr 26, 2013
Agency:
McCann Worldgroup Helsinki
Client:
Hammaspeikko Dental Clinic
Creative Director:
Timo Silvennoinen
Creative Director:
Jyrki Poutanen
Creative Director:
Janne Uotila
Copywriter:
Tuomas Perala
Copywriter:
Timo Silvennoinen
Copywriter:
Jyrki Poutanen
Art Director:
Jyrki Poutanen
Art Director:
Janne Uotila
Assistant Art Director:
Hanna Kinnunen
Assistant Art Director:
Kalle Oksa
Graphic Designer:
Janne Uotila
Graphic Designer:
Hanna Kinnunen
Producer:
Yrjo Haavisto
Producer:
Jyrki Poutanen

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