Creativity

Havaianas: Letters

The first World Press Awards, co-founded by print ad pooh-bah Neil French, formerly worldwide CD at the WPP Group, and Barbara Levy, president of the London International Advertising Awards, recently announced its winners, culled from some 2,000 entr

Published on Mar 19, 2007

Editor's Pick

The first World Press Awards, co-founded by print ad pooh-bah Neil French, formerly worldwide CD at the WPP Group, and Barbara Levy, president of the London International Advertising Awards, recently announced its winners, culled from some 2,000 entries at a competition held in Singapore in January. Gold honorees, all of which were elected unanimously, according to French, included a one-two punch for Brazil's Havaianas sandals and S

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About

Credits

Date
Mar 19, 2007
Creative Director:
Marcello Serpa
Copywriter:
Wilson Mateos
Art Director:
Marcello Serpa
Illustrator:
Adhemas Batista
Client:
Havaianas
Agency:
ALMAP BBDO Sao Paulo

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