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Havaianas: Letters

The first World Press Awards, co-founded by print ad pooh-bah Neil French, formerly worldwide CD at the WPP Group, and Barbara Levy, president of the London International Advertising Awards, recently announced its winners, culled from some 2,000 entr

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The first World Press Awards, co-founded by print ad pooh-bah Neil French, formerly worldwide CD at the WPP Group, and Barbara Levy, president of the London International Advertising Awards, recently announced its winners, culled from some 2,000 entries at a competition held in Singapore in January. Gold honorees, all of which were elected unanimously, according to French, included a one-two punch for Brazil's Havaianas sandals and S
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About

Credits
Date
Mar 19, 2007
Creative Director:
Marcello Serpa
Copywriter:
Wilson Mateos
Art Director:
Marcello Serpa
Illustrator:
Adhemas Batista
Client:
Havaianas
Agency:
ALMAP BBDO Sao Paulo
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