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HBO Video: The Perfect Harmonica Present

The holiday campaign for HBO Video's DVD boxed sets has an added benefit: "DVDs make perfect gifts, so why not advertise them in wrapping paper that consumers can use," muses G&M Plumbing AD Brian Engleman. There's even a set of ads wit

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The holiday campaign for HBO Video's DVD boxed sets has an added benefit: "DVDs make perfect gifts, so why not advertise them in wrapping paper that consumers can use," muses G&M Plumbing AD Brian Engleman. There's even a set of ads with gift tags. All the executions make wry references to their respective shows, but at the same time maintain an appropriately festive air
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About

Credits
Date
Dec 02, 2004
Client:
HBO Video
Creative Director:
Mickey Taylor
Creative Director:
Glenn Miller
Art Director:
Katie Carlile
Print Producer:
Anne Takehara
Art Director:
Brian Engleman
Illustrator:
Bill Hall
Copywriter:
Cary Ruby
Agency:
G&M Plumbing
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