Creativity

Head: Speed Lessons

Novak Djokovic, the world's third-ranked tennis player, provides voiceover on a new site created by Ars Berlin for racquet brand Head called "Speed Lessons."

Promoting the brand's new Speed racquet, the site is presen

Published on Mar 13, 2009

Editor's Pick

Novak Djokovic, the world's third-ranked tennis player, provides voiceover on a new site created by Ars Berlin for racquet brand Head called "Speed Lessons."

Promoting the brand's new Speed racquet, the site is presented in crudely drawn fashion and features a handful of amusing, animated short films such as "The Service" and "The Smash" that highlight the effects of the Speed model. Visitors can also take a quick multiple-choice test and submit their email addresses to win one of ten Head Speed racquets signed by Djokovic. You can also join the Speed Lessons Facebook profile and bookmark the page through iGoogle, Technorati and del.icio.us.

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About

Credits

Date
Mar 13, 2009
Client:
Head
Agency:
Ars Berlin
Executive Creative Director:
AndrÃ'© Aimaq
CD/Art Director:
Christian Jakimowitsch
CD/Copywriter:
Marian Goetz
Creative Director:
Jan Lucas
Copywriter:
Christian Schuck
Art Director:
Mario Nussbaumer
Illustrator:
Alexander Butera
Agency Producer:
Hanna Stueven
Agency Producer:
Ivonne Hansel
Production Company:
Shapeminds
Production Company:
Moving Images GmbH
Music/Sound Design:
Krane & Rabe Audiodesign
Sound Designer:
Markus Krane
Sound Designer:
Axel Rabe
Sound Designer:
Daniel Eberle

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