Creativity

Heart & Stroke Foundation: The Undeading

Dead simple.

Published on Oct 16, 2012

Editor's Pick

Agency59 and director Vincenzo Natalie (of Splice fame) present this clever, timely, and well-shot PSA for the Heart & Stroke Foundation of Ontario.

Playing around with the term undead, the PSA promotes awareness of CPR, and stars Michelle Nolden as a human being running from a horde of zombies. In a wonderful cinematic twist, the zombies show you exactly what to do when someone has a stroke or goes into cardiac arrest -- and how to bring back the "dead" and make them "undead."

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