Stephen Fry Welcomes Visitors to Heathrow With a U.K. Etiquette Guide

You Can Find Out What to Do When Queueing or Discussing the Weather

Published on

Editor's Pick

Stephen Fry is widely acknowledged a U.K. "national treasure," so it's totally appropriate that Heathrow Airport enlisted the actor, comedian and writer to appear in a video welcoming visitors to the Britsh Isles.

The film, running on the airport Wi-Fi page and on YouTube, sees Fry outlining typical British behaviors such as queueing, discussing (and agreeing on) the weather, cheering when someone drops a glass and the "after you loop" (inviting the person next to you in the queue to go first).

As usual, Fry's delivery is pitch-perfect. The video was created in collaboration with Irish comedy writer Graham Linehan, creator of the series "The IT Crowd" and "Father Ted."

Heathrow chief executive, John Holland-Kaye, commented in a statement: "We know from our passengers that it's important to them to feel they have arrived in the U.K. from the moment they disembark from the plane, and what better way to do that than with a fun film from one of the country's most beloved comedians."

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jan 07, 2016
Client:
Heathrow Airport
Tags
Category
Genre
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age