The second episode of Heineken's Dropped branded content series on YouTube, features Stavros, a mild-mannered dancer and yoga instructor from Athens. He's dropped in the middle of the Cambodian jungle, and set afloat in a murky looking river on a giant rubber duckie - all while blindfolded. So, far it all looks promising.
Two more episodes, each in which "man of the world" candidates are taken out of their comfort zones and asked to make their way home, will air in July and August. W+K Amsterdam is behind the work.