Dropped In The Jungle, With A Giant Rubber Duckie

Cambodia is setting for Heineken's latest "drop"

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Editor's Pick

The second episode of Heineken's Dropped branded content series on YouTube, features Stavros, a mild-mannered dancer and yoga instructor from Athens. He's dropped in the middle of the Cambodian jungle, and set afloat in a murky looking river on a giant rubber duckie - all while blindfolded. So, far it all looks promising.

Two more episodes, each in which "man of the world" candidates are taken out of their comfort zones and asked to make their way home, will air in July and August. W+K Amsterdam is behind the work.

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About

Credits
Date
Jun 24, 2013
Agency:
Wieden + Kennedy Amsterdam
Client:
Heineken
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