Heineken's "Legends" Campaign Takes Creative Effectiveness Grand Prix

A legendary night out.

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Editor's Pick

Heineken introduces a new 'legendary' guy in this spot from the team at Wieden + Kennedy that brought you The Entrance. This time, the guy goes on a date, to the soundtrack of Bollywood number Jaan Pehechaan Ho. And it's every bit as cool as you might expect.

The "Legends" campaign has already been awarded in the film category at Cannes previously but this year continues to rack up the bling winning this year's Creative Effectiveness Grand Prix., which is open to previous winners at Cannes. (link to crossposted story)

For more of the goings on at Cannes, tune into Creativity's Cannes Central.

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About

Credits
Date
May 26, 2011
Agency:
Wieden + Kennedy Amsterdam
Client:
Heineken
Executive Creative Director:
Mark Bernath
Executive Creative Director:
Eric Quennoy
Art Director:
Alvaro Sotomayor
Copywriter:
Roger Hoard
Broadcast Director:
Erik Verheijen
Agency Producer:
Tony Stearns
Agency Producer:
Niko Koot
Planner:
Stuart Parkinson
Planner:
Martin Weigel
Project Manager:
Sharon Kwiatkowski
Production Company:
Sonny
Director:
Fredrik Bond
Director of Photography:
Mattias Montero
Producer:
Alicia Bernard
Executive Producer:
Helen Kenny
Editing Company:
Marshall Street Editors
Editor:
Tim Thorton-Allan
Audio Post:
Grand Central
Sound Designer/Mixer:
Raja Sehgal
Artist:
Mohammed Rafi
Artist:
Jaan Pehechaan Ho
Music Company:
Agoraphone
Music Supervisor:
Beth Urdang
Post Production:
The Mill
Flame:
Jay Bandlish
3D:
David Lawson
Telecine:
Adam Scott
Producer:
Paul Schleicher

See more credits

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