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Heineken Puts its Weight behind Dutch Team in Orange-themed Campaign

Carnival-style Spot Backs Sponsorship of Holland's National Team

Editor's Pick
Heineken blends the carnival atmosphere of Rio into a celebration of Dutch national pride in its new World Cup ad supporting its sponsorship of the Dutch team. This riotous spot, directed by Biscuit Filmworks' Jeff Low for Wieden + Kennedy Amsterdam, is a celebration of all things Dutch, celebrating the "Oranjekoorts," or orange fever, of the country in the run up to the tournament. There's a homage to soccer icon Dennis Bergkamp, an appearance by famous Dutch illusionist Hans Klok and it's catchily set to No Limit, the '90s dance anthem by Dutch group, 2 Unlimited.
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About

Credits
Date
May 01, 2014
Agency:
Wieden + Kennedy Amsterdam
Client:
Heineken
Executive Creative Director:
Mark Bernath
Executive Creative Director:
Eric Quennoy
Art Director:
Andy Parsons
Copywriter:
Fred Rodwell
Head of Broadcast Production:
Erik Verheijen
Broadcast Producer:
Lars Fabery
Head of Studio:
Jackie Barbour
Studio Artist:
Philip Cronerud
Production Company:
Biscuit Filmworks UK
Production Company:
Brenninkmeijer & Isaacs
Lead Director:
Jeff Low
Director:
Coen Stroeve
Editing:
Cut and Run
Lead Editor:
Eve Ashwell
Secondary Editor:
Jack Singer
Sound Designer:
Sam Ashwell
Sound Designer:
Phil Bolland @ 750mph
Audio Post Producer:
Sam Robinson
Music Remix:
Schmooz France
Post Production:
MPC
VFX Producer:
Sharuddin Rosunally
VFX Supervisor:
Iain Murray
3D Supervisor:
Anthony Bloor
Colorist:
Aline Sinquin

See more credits

Tags
Category
Industry
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