HelloFlo's Period Starter Kit is Like 'Santa for Your Vagina'

Period Subscription Service Puts a Precocious 'Camp Gyno' Out of Business

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We've already told you about Hello Flo, the period subscription service founded by Naama Bloom that sends you a monthly box of all your sanitary supplies right when your period strikes, all tailored to your flow. The brand now introduces a hilarious new web film promoting its period kits as "starter kits," perfect for camp-going young ladies who might need to get these in the mail. The service is promoted via the tale of an upstart young "Camp Gyno," who sets up a little business when she realizes she's the first at camp to get her period. But then, things go awry.

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Jul 29, 2013
Hello Flo
Pete Marquis
Jamie McCelland
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