Creativity

Honda: RGB

Driving in three modes.

Published on Jun 11, 2010

Editor's Pick

Frank Budgen directed this moody new spot for Honda, out of Wieden + Kennedy, London. Shot from the POV of a city driver in a CR-Z, the film tries to convey the various feel of the car's three driving modes.

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About

Credits

Date
Jun 11, 2010
Agency:
Wieden + Kennedy London
Client:
Honda
Production Company:
Gorgeous
Director:
Frank Budgen
Producer:
Rupert Smythe
Director of Photography:
Dan Landin
Executive Creative Director:
Tony Davidson
Executive Creative Director:
Kim Papworth
Creative Director:
Chris Groom
Creative Director:
Sam Heath
Agency Producer:
Danielle Stewart
Agency Producer:
Lucy Russell
Client Services:
Alex Conaway
Client Services:
Paulo Salomao
Editor:
Paul Watts
Post Production:
The Mill

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