Creativity

Hornbach: The Infinite House

A short film from Hornbach

Published on Aug 03, 2010

Editor's Pick

Hornbach and Berlin's Heimat have brought personality to the home improvement category with past ad efforts; this time the two companies teamed up to create a short film that brings soul to DIY.

Woof Wan-Bau directed the short, "The Infinite House," which tells the story of a man who turns a shack into a magical house and his neighbors into friends.

The film is being shown in cinemas and online at das-grenzenlose-haus.de, supported by TV spots and a print campaign and the agency also created 700,000 children's books based on the film.

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About

Credits

Date
Aug 03, 2010
Agency:
HEIMAT Berlin
Client:
Hornbach
Executive Creative Director:
Guido Heffels
Creative Director:
Matthias Storath
Art Director:
Hendrik Schweder
Senior Producer:
Kerstin Breuer
Production Company:
@radical.media
Director:
Woof Wan-Bau
Executive Producer:
Christiane Dressler
Producer:
Christoph Petzenhauser
Director of Photography:
Jallo Faber
Editorial House:
Trim
Editor:
Paul Hardcastle
Visual EFX:
Time Based Arts
Music:
Martin Landquist

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