Creativity

HP: Hit Print

Printed life

Published on Jul 07, 2010

Editor's Pick

Hit Print is the sequel to a short made a year ago by Matt Robinson and Tom Wrigglesworth for a D&AD student challenge.

After the first short appeared, HP approached the two creatives and commissioned them to make a new film. The result, say the directors, was filmed over a week using HP Photosmart printers. The paper was fed in real time and footage sped up until the pages began to animate.

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About

Credits

Date
Jul 07, 2010
Client:
HP
Director:
Matt Robinson
Director:
Tom Wrigglesworth

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