Creativity

HP: Wake Up Your Feelings

XM Asia Pacific and Singapore-based interactive firm Kilo Studios have launched a new site for HP that promotes the brand's line of TouchSmart desktop PCs.

Dubbed "Wake Up Your Feelings," the animated site features a

Published on Feb 09, 2009

Editor's Pick

XM Asia Pacific and Singapore-based interactive firm Kilo Studios have launched a new site for HP that promotes the brand's line of TouchSmart desktop PCs.

Dubbed "Wake Up Your Feelings," the animated site features a towering hand with a pointed finger as your menu. Visitors can first explore the "Feeling Finder" section, which lets you choose avatars representing a variety of emotions ranging from happy to furious. Your goal is then to wake up your character using various actions including tickling, slapping and bursting a paper bag. You can also explore the "Power of Touch" room to learn more about the desktop products and download the avatars as wallpapers or emoticons.

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About

Credits

Date
Feb 09, 2009
Client:
HP
Agency:
XM Asia Pacific
Creative Director:
David Brown
Art Director:
MunHoe Tung
Art Director:
Dominic Tang
Copywriter:
Martin Loh
Producer:
Husihan Quah
Information Architect:
Kristina Boey
Information Architect:
Yuhui Yuhui
Information Architect:
Yuhui Yuhui
Web Development:
Kilo Studios
Flash Developer:
Edalene Tay
Flash Developer:
KienWai E
Flash Developer:
Liakwee Liakwee
Flash Developer:
Liakwee Liakwee
Illustrator:
Jeremy Dower
Motion Graphics/Character Design:
Egg Story

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