Creativity

Huggies: Babies Go Pro

Make your baby a superstar athlete.

Published on Aug 13, 2012

Editor's Pick

Huggies Israel, with the aid of sports commentator Zoheir Bahalool helps parents see their kids as superstar athletes. When baby videos were uploaded onto the Huggies website, Bahalool himself provided a running commentary on each burp, roll and tumble -- and then sent the video back to the parents, who at this point will probably be bursting with pride at what their little angel can do.

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About

Credits

Date
Aug 13, 2012
Agency:
McCann Israel
Client:
Huggies
VP Creative:
Nir Refuah
Creative Director:
Ami Alush
Copywriter:
Tal Schweiger
Art Director:
Nir Hersztadt

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