Huggies: Denim Diaper

Designer baby butts.

Published on May 25, 2010

Editor's Pick

Designer denim hits baby butts now that Kimberley Clark/Huggies has released this limited edition jeans-inspired diaper line. The fashion-forward dipeys will be available in June and July in stores and on Amazon. JWT created this spot to promote the new product.

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May 25, 2010

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