Creativity

Hyundai Breaks a World Record to Send an Astronaut a Love Note From His Daughter

Stunt Cars Deliver a Moving Message

Published on Apr 15, 2015

Editor's Pick

A Houston-based girl named Stephanie wanted to send a message to her father -- the only problem was, he's an astronaut hovering high above the Earth in the International Space Station. But Hyundai stepped in, with cars and stunt drivers. to deliver her note of love on the giant palette of the Delamar Dry Lake in Nevada. Drivers in 11 Hyundai Genesis cars replicated Stephanie's message on the sand so it was big enough for her father to see from his lofty post. Not only did they deliver her note -- Hyundai also achived a Guinness World Record in 2015 for the "largest tire track image."

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Apr 15, 2015
Client:
Hyundai

Tags

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.