Creativity

Hyundai Releases Super Bowl Spot Featuring Johnny Galecki of 'The Big Bang Theory'

Innocean is Behind Spots Promoting the Gensis and the Elantra

Published on Jan 27, 2014

Editor's Pick

Johnny Galecki pretty much plays his awkward, bad-with-ladies character from "The Big Bang Theory" in one of Hyundai's two Super Bowl spots, released Monday. Created via Innocean, one of the spots promotes the Elantra, which makes all sorts of manuevers as Mr. Galecki tries to pick up a lady driver on the road. The other spot, "Sixth Sense," is about a protective dad, and features Bruno Mars' "Count on Me."

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Jan 27, 2014
Agency:
Innocean
Client:
Hyundai Elantra
Exec. Creative Director:
Greg Braun
Creative Director:
Robert Prins
Creative Director:
Max Godsil
Art Director:
Aisha Hakim
Copywriter:
Matt League
VP, Dir. of Integrated Production:
Jamil Bardowell
Sr. Content Producer:
Nicolette Spencer
Content Producer:
Chris Schaldenbrand
Associate Content Producer:
Brian Searles
Production Company:
O Positive
Director:
Jim Jenkins
DP:
Bojan Bazelli
Executive Producer:
Ralph Laucella
Producer:
Marc Grill
Production Manager:
Devon Clark
Casting Agency:
Kathy Knowels Casting
Editoral Company:
Arcade
Editor:
Paul Martiez
Editor:
Greg Scruton
Animation/Graphics Co.:
The Mill
Song Title:
Evil Woman - Electric Light Orchestra
Record Mix Place:
Eleven Sound
Mixer:
Scott Burns

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.