Creativity

IBM: Chicken Lips

Deserves a second look.

Published on Aug 02, 2010

Editor's Pick

Last year, IBM launched the Smarter Planet campaign, which suggested that the world's ongoing problems can be fixed by making its systems smarter. This latest round uses some visual double-play to illustrate the smart things happening around the world as a result of the new systems.

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About

Credits

Date
Aug 02, 2010
Agency:
Ogilvy & Mather Paris
Client:
IBM
Executive Creative Director:
Susan Westre
Copywriter:
Fergus O'Hare
Art Director:
Ginevra Capece
Designer:
Tanya Holbrook
Designer:
Sid Tomkins
Illustrator:
Noma Bar
Client:
Suzanne Assaf

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