Last week, IKEA debuted 'Uppleva,' a brilliant TV/furniture all-in-one that marked its first major foray into electronics. Now... the brand seems to be continuing that, albeit with a decidedly DIY feel, with this cardboard camera it gave away at a press event during a design expo in Milan. It is made out of cardboard, uses two double-A batteries and can take 40 pictures. It also has a flash option and a USB stick coming out of the side. Not sure why anybody would want a camera that would essentially die and start flaking in some light fog, but it's a cool product anyway. The product will soon be sold in IKEA stores and online.