Ikea: Crossword

Customers can think about a lot more than furniture with this new Ikea print ad.

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Ikea encourages customers to get interactive with its print ads, showcasing its CD shelving as a music-themed crossword, placed next to newspapers' puzzle section.

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About

Credits
Date
Sep 22, 2009
Agency:
Marketforce Perth
Client:
Ikea
Executive Creative Director:
Andrew Tinning
Copywriter:
Guy Hamilton Howlett
Art Director:
Julia Elton-Bott
Photographer:
Simon Westlake
Retoucher:
Madeleine de Pierres
Category
Latest Creativity News on Ad Age

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