Ikea: Interactive Holiday Catalog

Shop interactively for the holidays.

Published on Nov 12, 2012

Editor's Pick

IKEA USA has launched an interactive version of its holiday catalog, Celebrate Brilliantly, incorporating video clips and giving users the ability to link to and recommend items on social media like Facebook and Pinterest. Developed by The Brownstein Group, and being promoted via emails and a banner camapign, the catalog also allows people to change the furniture and accessories in a photograph. It will allow IKEA to better monitor viewings of its products.

Rate this Ad

You must be registered to rate this ad.
Please or Register Now


Nov 12, 2012
Catalog Developer:
Brownstein Group

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.