Creativity

Indeed's New Ads Show You How Many People it Takes to Make a Cup of Coffee

Mullen Outlines the Talent Behind Subways, Newspapers and Java

Published on May 19, 2014

Editor's Pick

How many people does it take to make a cup of coffee? Indeed's new ads, via Mullen, show you exactly what it takes. The print and out-of-home campaign for the jobs site aims to demonstrate how the company helps people find jobs. The campaign include a coffee cup wrap showing the talent needed to bring java to market; subway ads highlighting industry sectors as well as a series showing what it takes to make the system operate, and a newspaper ad showing how many people it takes to publish that paper.

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About

Credits

Date
May 19, 2014
Agency:
Mullen
Client:
Indeed
SVP, Marketing:
Paul D Arcy
VP, Corporate Marketing:
Mary Ellen Dugan
Chief Creative Officer:
Mark Wenneker
Exec. Creative Director:
Paul Foulkes
Group Creative Dir. /Copy:
Tim Cawley
Copywriter:
E.B. Davis
Copywriter:
Jamie Rome
Art Director:
Brooke Doner
Art Director:
Ryan Montgomery
Designer:
Mike Molinaro
3D Artist/Concept Designer:
Andy Jones
Producer:
Mary Donington
Production Company:
Smuggler
Director:
Stylewar
Editorial:
General Editorial
Color Correct:
The Mill
VFX:
The Mill
Titles:
Mill+
Audio Post:
Soundtrack
Music:
Madplanet

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