Creativity

Intel Korea: Mission Ultrabook

Sent on a secret comicbook mission.

Published on Apr 23, 2012

Editor's Pick

To promote its Ultrabook laptop in Korea, Intel created Mission Ultrabook, an interactive video/social game based on 'Majo and Sally', one of the most popular web comic strips in Korea. Players are assigned a mission that requires them to find a fictional Special Ultrabook that was taken by a mysterious villain. Playing the role of a DNA analyzer, they needs to complete three missions by helping the Majo and Sally characters, together with three Facebook friends. The game, which was created by Postvisual South Korea, relies on the sharing of data between the Facebook friends.

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About

Credits

Date
Apr 23, 2012
Agency:
Postvisual - South Korea
Client:
Intel Korea

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