A Dead Car Battery Leads to Dire Consequences, Warns Funny Campaign for Interstate

Spot Show How Your Vehicle Not Starting Is More Than Just an Inconvenience

By Alexandra Jardine. Published on Mar 01, 2017

Editor's Pick

A flat car battery is more than just an inconvenience -- it can have really dire consequences, says a new comedic campaign for battery brand Interstate.

The spots feature situations where folks' dead battery leads to horrible outcomes -- as in Grandma writing you out of her will because you failed to visit her (seen here), a superhero unable to come to the rescue of a city invaded by aliens, or an ageing heavy metal rock group failing to get to their big gig (which turns out to be a county fair).

The campaign is by Firehouse, and the spots were directed by Matt Dilmore at Biscuit.

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Mar 01, 2017
Firehouse Dallas
Production Company:
Biscuit Filmworks
Matt Dilmore
Post Production:
Charlie Uniform Tango

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