Israeli Cancer Association: The Day the Radio Went Mono

One side.

Published on

Editor's Pick

Gitam BBDO's interesting radio stunt for the Israeli Cancer Association marked Breast Cancer Awareness month by making all radio stations "mono" -- only broadcasting through one speaker -- to show how it feels to lose one breast.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Apr 20, 2012
Agency:
Gitam BBDO Tel Aviv
CCO:
Guy Bar
Client:
Israeli Cancer Association
Copywriter:
Ran Allon
Art Director:
Tamar Dvir
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. View all Newsletters

Become a Member of Ad Age