Your Choice of Cheese Can Change the Course of Your Entire Life, Says Jarlsberg

Harald Zwart Directs Funny Ad out of Try/Apt

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Editor's Pick

The scenario of a man playing out his future with his beloved in mere seconds is a familiar plotline in advertising (seen, for example, in this Levi's classic directed by Michael Bay). But here, the fast-forwarding happens over one woman's cheese -- or lack, thereof, in this funny commercial for Jarlsberg directed by Harald Zward and created out of Try/Apt.

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About

Description
Jarlsbergs new commercial on their long running Norwegian concept "only jarlsberg is jarlsberg"
Credits
Date
Feb 02, 2015
Agency:
Try/Apt, Oslo, Norway
Client:
Jarlsberg Cheese
Copywriter:
Jessica Bakke
Art Director:
Ester Hjellum
Director:
Harald Zwart
Executive Producer:
Espen Horn
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