Jeep: We Are Mudds

The Mudd family is heading for all sorts of outdoor adventures in their 2006 Jeep Commander—and Jeep wants you to tag along. As part of a new viral campaign created by Organic to promote the new vehicle, visitors to

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The Mudd family is heading for all sorts of outdoor adventures in their 2006 Jeep Commander—and Jeep wants you to tag along. As part of a new viral campaign created by Organic to promote the new vehicle, visitors to www.wearethemudds.com can dig up bios and blogs for all of the nature-loving Mudds—Including Brock, Tracy, Clay, Summer and Victoria—as well as a series of four downloadable videos of the Mudds on vacation. The kicker? Each video reveals coordinates for an online "geo-cache," which visitors can dig up using an application for the Google Maps tool to win all sorts of trail-rated prizes.
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About

Credits
Date
Oct 19, 2005
Chief Creative Officer:
Colleen Decourcy
Creative Director:
Dave Stubbs
Associate Creative Director:
Scott Lange
Associate Creative Director:
Adam Wilson
Copywriter:
Greg Bolton
Copywriter:
Dan Sicko
Art Director:
Duncan Porter
Art Director:
James McIntosh
Art Director:
Mike Nowland
Motion Designer:
Mark Rozeluk
Producer:
Chris Forrest
Flash Designer:
Tyler Larson
Agency:
Organic Inc.
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