Creatives, Earn Perks for your Dead Ideas

Site gives rewards to help heal pain of killed-off creative

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NYC creative Jeff Scardino created KillingCool for hacked-off creatives to share their frustration at great ideas being killed. The idea is that creatives discreetly open the mobile site during a meeting and add in the ideas that get stamped on. The numbers of ideas killed are tallied, and once you reach a certain number, you can claim rewards such as stickers, stationery and even original art, to help "heal the pain".

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About

Credits
Date
Mar 18, 2013
Client:
Jeffrey Scardino
Creator:
Jeff Scardino
Developer:
Tony Seing
Developer:
Mike Finazzo
Category
Latest Creativity News on Ad Age

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