Creativity

Jewish Council for Education and Research: WTFU

Samuel L. Jackson tells a profanity-laden story.

Published on Sep 27, 2012

Editor's Pick

Have you ever thought how great it would be if Samuel L. Jackson narrated a bedtime story, in rhyme? No, of course not, because his grating, cacophonous pipes are like the anti-Ambien. Which makes him the perfect vehicle for the Jewish Council for Education and Research's latest entreaty for people to get out and vote to re-elect Obama.

The organization has previously created potty-mouthed pro-Obama campaign ads starring Sarah Silverman like this, and this. This time, Jackson steps in to tell viewers, in the guise of a rhyming kids' tale, what would happen if Romney becomes President.

The story goes like this: a little girl realizes her family, who back in 2008 were so involved in political campaigning, seems to have become a bit lazy about the whole thing this year. So Jackson steps in to help her convince these guys to get out and do something. Sample rhyme: "Sorry my friend, but there's no time to snore. An out-of-touch millionaire has just declared war. On schools, the environment, unions, fair pay. We're all on our own if Romney has his way. And he's against safety nets. If you fall, tough luck. So I strongly suggest that you wake the f*ck up."

The film is a play on Jackson's reading last year of the popular parody children's book, "Go the F*ck to Sleep," by Adam Mansbach, who was also tapped to write the film's script. An accompanying site is at wtfu2012.com.

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