Creativity

Keds/Whitney: Bloomingdales Windows

Keds comes to Bloomingdales

Published on Jul 09, 2010

Editor's Pick

As part of Keds' ongoing collaboration with the Whitney Museum, the brand just launched a new windows installation at New York's Bloomingdales. Working with the Night Agency, Keds has installed a touch screen customizer, along with three MFA students in the store's Lexington Avenue windows to help promote the new Jenny Holzer limited-edition line. The students, Firelei Baez, Erica Greenwald and Jee Young Choi will be creating their art on site, while passersby are invited to create unique kicks via touch screen computers, which they'll also be able to purchase online.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Jul 09, 2010
Agency:
Night Agency
Client:
Keds/Whitney

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.