KFC Imagines All the Things a 'Modern Girl' Could Pack Into Her Lunch Break

U.K. Ad for Ricebox Aptly Illustrates its Tagline

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Editor's Pick
KFC's latest U.K. ad from BBH promotes its Ricebox, with the tagline "Pack More Into Lunch," and this fun, charming spot features a girl who does just that. Directed by Rattling Stick's Sara Dunlop, it shows our protagonist fitting in basketball, learning Cantonese, basketball, a new hairdo, video games and more into her lunch break, all set to Sheena Easton's "Modern Girl."
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About

Credits
Date
Mar 18, 2015
Agency:
BBH London
BBH Creative Team:
George Brettell
Client:
KFC (UK)
BBH Creative Team:
AK Parker
BBH Creative Director:
Hamish Pinnell
BBH Strategist:
Lucian Trestler
BBH Strategy Director:
Debra Stephens Ladd
BBH Business Lead:
Sian Cook
BBH Team Manager:
Helen Campbell-Borton
BBH Producer:
Jodie Sibson
BBH Assistant Producer:
David Lynch
Production Company:
Rattling Stick
Director:
Sara Dunlop
Producer:
Stuart Bentham
Production Manager:
Charlie Lodder
DOP:
Nanu Segal
Post Production:
The Mill
Editor/Editing House:
Work
Sound:
Factory
BBH Producer (Print Credits):
Sarah Cox
Photographer (Print Credits ):
Tara Fisher
Typographer:
BBH
Illustrator:
BBH
Tags
Category
Industry
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