Kit Kat's Homage To LEGO: A Chocolate Bar Built With Bricks

Everything Is Awesome When You're Having A Break

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Editor's Pick

The folks at Kit Kat are apparently big fans of LEGO (who isn't?) and during an "occupational break," agency JWT Frankfurt came up with the idea of a LEGO Kit Kat bar made of bricks. Their creation (which isn't actually for sale) includes the Kit Kat logo, a red wrapper, four chocolate fingers, layers of wafer and even a snapping sound when you break it. Watch this space to see if LEGO decides to respond with a buildable toy Kit Kat.

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Mar 26, 2014
JWT Frankfurt
Kit Kat
Executive Creative Director:
Mark Karatas
Carsten Bug
Junior Copywriter:
Haiko Hornig
Art Director:
Kathrin Waschek
Junior Art Director:
Andreas Villing
Junior Art Director:
Oliver Wohlfarth
Package Design:
Heike Konsek
Fabian Schrader
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