To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Cops Share A Break With Robbers In Kit Kat's Latest Spot

Brand's First TV Work Since 2011 Is Set In London's Docklands

Editor's Pick

A high speed cops and robbers chase is interrupted by a Kit Kat break in this latest spot for the chocolate bar, through JWT London. The spot, directed by Ron Scapello via Great Guns, stars Lock Stock and Two Smoking Barrels actor Vas Blackwood as one of two cops who are chasing a couple of masked bank robbers through London's docklands. It looks at first like a car ad, but when the chase reaches a warehouse, they all get out to share a friendly KitKat and talk about the traffic before resuming the chase. The work, Kit Kat's first for TV since 2011, will tie in with online executions.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jan 21, 2014
Agency:
JWT London
Client:
Kit Kat
Tags
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Subscribe Now

Become a Member of Ad Age