Creativity

Kmart: In-store Gaming Reviews

Kmart wants your game.

Published on Jul 13, 2010

Editor's Pick

In an effort to bring Kmart online shoppers and the gaming community closer together, the store recently announced that it's turning to gamers themselves for in-store promotions. Game reviews posted on MyKmart.com may find their way to actual store shelves next to the games themselves. Ideal reviews will be helpful, constructive, well-written and will keep in mind a broad audience beyond diehard gamers. Unfortunately, as noted in the Kmart blog, at this time, the store "will not be sending out free games for you to review."

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About

Credits

Date
Jul 13, 2010
Client:
Kmart

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