This Piano Made of Rusty Barbed Wire Symbolizes South Korea's Liberation

Cheil Worked With World Music Group Gong Myung on Artwork

Published on

Editor's Pick

South Korea is commemorating the 70th anniversary of its liberation from Japanese occupation with a powerful artwork that aims to enhance interest in national reunification of South and North Korea.

Working with agency Cheil, the project saw the Korean Ministry of Unification commission a piano made out of barbed wire. The piano was made by world music group Gong Myung who are famous for designing and rendering creative instruments. Members of the group used barbed-wires from the DMZ frontline military camp to fashion the new instrument.

The piano will be exhibited and performed in public at places including the Seoul Museum of Art, and on August 15, the anniversary of Liberation Day, it will be played on stage at a festival held by the National Chorus of Korea at Seoul Arts Center.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jul 20, 2015
Agency:
Cheil Worldwide
Client:
Korean Ministry of Unification
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age