Creativity

Kraft: Baconizer

Baconize your world.

Published on Mar 30, 2012

Editor's Pick

Everything -- including BleacherReport -- is better with bacon, according to this little campaign from CP+B and Unit9. The agency created a physical baconized version of the sports site and photographed it. Visitors to the site click on a giant Kraft button so they can get a side of fatty cured pig along with their daily sports news. The campaign is to promote Kraft Sharp Cheddar and Bacon brand.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Mar 30, 2012
Agency:
Crispin Porter + Bogusky
Client:
Kraft
Prod. Co.:
Unit9

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.